June 11, 2021 Last year’s lockdowns around the country got dealers focused on integrating technology into the sales process, says Ron Frey, a consultant to the auto retailing sector — and an investor in CarNow. “It was no longer about tinkering with different solutions and software,” says Frey, a former AutoNation exec. “It was, ‘Either…
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March 9, 2021 Carwiser also introduced its advisory board, which is comprised of five key industry members, including Ron Frey READ FULL ARTICLE
February 16, 2021 “The team at RevolutionParts has created an unparalleled suite of innovative solutions to optimize the parts and accessory business for both dealers and manufacturers,” said Frey. “I look forward to contributing to the company’s continued growth and success.” READ FULL ARTICLE
February 8, 2021 Ron Frey wants dealers to start to shift their thinking around digital retailing. Note: This article includes the Modern Retail Blueprint by Ron Frey. READ FULL ARTICLE *Subscription required.
November 30, 2020 Francisco Partners is being advised by Portico Capital as its financial advisor, RL Frey Inc., and Paul Hastings LLP and Kirkland & Ellis as legal counsel. READ FULL ARTICLE
November 12, 2020 A much larger group of consumers wants a hybrid of digital and dealership experiences, Frey says. “You have to treat the virtual showroom the way you treat the real one. Customers start in self-service mode, but that turns into interactions with people when questions get complicated.” READ FULL ARTICLE
October 7, 2020 Ron Frey moderates panel at Virtual Digital Dealer 2020 READ FULL ARTICLE
April 1, 2020 Ron Frey and Jim Fitzpatrick talk about what dealers and industry supporters should focus on in these unprecedented times. WATCH THE VIDEO *Subscription required.
February 21, 2020 Creating a digital experience for the car buyer isn’t enough, says Ron Frey. READ FULL ARTICLE